Manufacturers of sanitary pads work hand in hand with student groups to distribute them to those in need.
The menstrual cycle with few packs of sanitary pads may be a nightmare faced by many women in poor areas, but lock-in makes it uncomfortable. Due to inconvenient transportation and high prices, many women could not use sanitary napkins until Varam immediately offered help to people in Coimbatore, Chennai and other parts of the country.
Bliss Day, a company that produces biodegradable sanitary napkins, has joined hands with a group of volunteers to form an initiative called Varam. During the blockade, the team used Waram to distribute sanitary napkins free of charge to women from impoverished backgrounds and immigrants from other states.
The lockdown caused by the coronavirus has caused a lot of pressure on women, and because of the high price, sanitary napkins cannot be used. The production of these napkins has also been affected, thereby increasing usability. The taboo of menstruation makes women go through a difficult period because it makes it more difficult for them to obtain sanitary napkins. After seeing their plight, the team decided to provide sanitary napkins to women in need of help in Coimbatore, Chennai and other parts of the country.
Initially, an NGO based in Delhi approached the creators of Bliss Day, Nivedha and Gautam to buy sanitary napkins for poor women in the country’s capital. After sending a bundle of sanitary napkins to an NGO, the founder decided to provide sanitary napkins to people in his area.
Gautam, a graduate of fashion technology, said: “That was when we launched a crowdfunding program. Our juniors and Rotary Club employees provided us with help with field work and distribution of sanitary napkins.”
“We have always been very clear that our initiative should help the needy and disadvantaged people who need sanitary pads the most. Therefore, we surveyed people who need sanitary pads. Sometimes, there are three women in families We couldn’t afford sanitary pads, so we started to help them.”
The team started distributing sanitary pads in Pollachi, and within a few days they learned about the broad nature of the problem. The two had to help more families, but lacked the money to distribute sanitary napkins.
Nivedha said that more and more people need pads, “We will provide everyone with a pack of seven pads. However, this pad will expire within a few days, so we hope to provide more help for them Stay healthy for a period of time. However, due to financial constraints, we cannot do this. Therefore, we began to contact many people, tied up with NGOs, and were also seeking help from online fundraising platforms to help us. cause.
Nivedha and Gautam, the founders of Happiness Day, are graduates of fashion technology. Last year, they encountered a plant called kenaf in Andhra Pradesh. The people in the settlement in Andhra Pradesh told them what to do with this plant, and the two made a fabric from this plant. However, only after reading more information about the nature of plants did they realize that plants have good absorbency. Therefore, they began to use kenaf from Andhra Pradesh to make biodegradable cushions, which paved the way for the “Happy Day”.
Initially, Gautam faced opposition from his family because of the stigma associated with making sanitary pads. However, once they started to turn this idea into a successful business model, his parents began to accept the plan.
Nivida said in their plan to continue to take charitable measures after the blockade, they said: “We are always happy to help, and we hope to continue taking the initiative even after the blockade. However, the decision on the expansion will depend on the potential Donors. If donors are willing to support us financially, then we will continue to distribute.”
Post time: Aug-17-2020